On November 29th, Guangbo Trendy Play Collection Store (first store) officially opened on the 6th floor of Shanghai Jing'an Joy City. As a new concept space of the "Pioneer of Chaozhou Fun", which is widely and meticulously built, it aims to build a place where the majority of anime and Chaozhou Fun lovers love to gather for the first time, and an immersive "eating valley" paradise - to build a dual breakthrough and innovation of content and scene driven by dual cores. This marks an important upgrade for Guangbo brand in terms of consumer experience and brand depth operation.

Shanghai as the forefront of China's trendy play culture, has gathered a large number of young consumer groups. Guangbo has chosen to establish its first store here, aiming to leverage the influence of the city and quickly reach its core customer base. In the future, the brand plans to start from first tier cities and gradually expand nationwide, building a trendy gaming ecosystem that links online and offline.

The opening of Guangbo Trendy Play Collection Store marks another breakthrough in the brand's strategy of youthfulness and diversification. By creating a trendy space that combines cultural significance and commercial value, Guangbo is gradually becoming an important participant in the field of trendy toys. In the future, with the implementation of more innovative measures, brands are expected to lead new trends in the industry.